Building 10 year relationship with leading stove manufacturer

“Brightbulb Design have always been very sympathetic to our house style and ethos which without a doubt has helped grow our brands both nationally and internationally. They have taken the time to get to know us and understand our product which has given our websites a competitive edge. Their work is innovative, very thorough, and well thought through and always delivered on brief and on time”

Ced Wells, Marketing Director at A.J Wells and Sons Ltd / Charnwood Stoves


A J Wells & Sons Ltd, was founded in 1972 and is a privately owned, family controlled, British company here on the IOW (Isle of Wight) that specialises in the design and manufacture of high quality stoves; manufactures vitreous enamel products and imports fair trade tiles and pumice chimney.

Brightbulb helped A.J Wells and Sons grow further online by taking on much of their web presence. We generated new ideas and strategies that helped grow their many businesses online, promoting them to more people and more importantly giving them an increased amount of quality leads through their websites.

For the A.J Wells umbrella site Brightbulb set about re-designing the site using a mobile first attitude and adding a vital content management system which will make it easy for A.J Wells staff to update themselves. The website framework uses both a parallax scrolling technique and individual pages to create a clever dynamic. The main purposes of the site is to direct people to all of their businesses and have the ability to update the career sections and blog posting. The new site look and feel reflects the quality of the company and it’s products whether on mobile, device or desktop. It has a clean, subtle design, making the content the real star of the show.

Benefits for the client

A.J Wells have benefitted from the responsive website designs created by Brightbulb, making it easier for customers to see their products on mobile. Members of A.J Wells and Sons staff have also benefitted from our training sessions that we have given at their headquarters, showing them how to work smartly with the sites we have built.

Responsive website design +  Cross-browser compatibility +  Easy content management system to update content +  Ongoing support