Betapak

Leaflets, marketing materials and photography

betapak leaflet

PROJECT INFO

Betapak are a well known Isle of Wight business supplying businesses around the UK with consumable goods covering over 120,000 product lines.

Brightbulb have worked closely with Betapak on several projects including their main marketing leaflets, exhibition leaflets, ad-hoc in-house design work and the photography. Betapak value Brightbulb’s speed, response and quality. We ‘get stuff done’ and work to Betapak’s agenda.

SOLUTION

For Betapaks main trifold leaflet, Brightbulb shot some up to date images. We took photos of the engineers and delivery drivers at work and shot scenes of furniture removals and COSHH training to get the message across much more clearly about all the different services that Betapak offer their customers. The cover gives a hint of what Betapak can do for a customer (save businesses money) and the headline makes the viewer want to explore further. Upon opening the leaflet the design showcases the benefits of Betapak Vs other suppliers. Lastly the images of the products and services are presented alongside the call to action to show how diverse Betapak’s range is. The leaflets were sent to 5000 businesses in the UK. It was also used at the Isle of Wight Business exhibition.

BENEFIT

The design work Brightbulb have done for Betapak has helped sell more products and get a good understanding of the benefits Betapak can offer customers. The latest offer leaflet we created for the 2016 Chamber of Commerce business exhibition was proven to be one of the most successful leaflets in terms of business return that Betapak have ever produced.

We’ve worked with Brightbulb Design Limited for over a year now through a few of our businesses (Betapak, JR Zone & Education Destination) The work carried out has been a varied range, but mainly “print” – covering photoshoots, leaflets, menu’s and flyers. Brightbulb work with us to understand business strategy and marketing briefs to execute the creative. For us, it’s not just “sharing information” lots claim to be designers these days, we work extremely hard in exceeding our customers’ expectations and are very proud of what we do, and in turn, Brightbulb work tirelessly with us to ensure our communications does just that.

Jon Carter, Betapak, Managing Director