Project Info
Slovenia is the only country in Europe that combines the Alps, the Mediterranean, the Pannonian Plain and the Karst. The changing landscape is constantly surprising, time and again. You can have one eye on the sea, then look in the other direction and be surrounded by high mountains. The Slovenian Tourist Board wanted to promote all that is good about this marvellous country. Taxi Promotions UK ran a campaign of superside taxis, including tip-seats, designed by Matt Jeffery to further promote this wonderful location.
Idea
The taxi design boasted the latest offer from Andria Airways as well as pointing the viewer to the Slovenia Tourist Boards website. The backdrop showed the beautiful Slovenian landscape including the stunning Alps. Further calls to action were present inside the cab on the back of the tip seats.
© Taxi Promotions UK LTD
