The Cow Co
Web design, build & ongoing maintenance
The Cow Co is Tapnell Farms beautiful restaurant set in a converted Swiss barn that celebrates the best of beef and dairy produce from around the country, situated on the West of the Isle of Wight.
The Cow Co wanted to create a website with a very different feel and function to the Tapnell Farm website which Brightbulb Design created for them previously. They wanted to separate out the 2 entities and have an individual web presence for the restaurant and bar and also to showcase the great events they host.
Brightbulb created an initial framework for the functionality of the site which was then passed through to James Lord Design, the brand guardian for The Cow Co. James created bespoke graphics for the site which was then passed back to Brightbulb Design to start the build. Over the course of the build and recent reiterations we collaborated back and forth with the team at The Cow Co and the outcome is a fantastic, vibrant website to showcase one of the great restaurants and event locations here on the island.
The website is a parallax scrolling site which will automatically scroll your browser upon clicking a navigation item. It showcases imagery of the tantalising food on offer, a scrollable menu, booking form to book your table directly on the site, gift shop and gallery information plus information on The Cow Co’s unique Wight Herd and each of the individual Herd members.
We have seen well over 130 online restaurant bookings in 7 months since its inception back at the end of March 2016. This is an average of over 18 bookings a month through Brightbulb’s online booking system, a feature that The Cow Co simply did not have previous to the new website. This has proven to be a great way to create direct sales from the website for the restaurant that has had a real effect on the bottom line. The additional notes field in the booking system has also meant customers are able to ask for specific requirements such as something special for a birthday celebration or a table with a view, which The Cow Co has been able to honor, making the customers visit even more special and the overall experience of dealing with The Cow Co, on and offline, consistent and positive.
Check out The Cow Co here and visit for yourself to taste the delights of beef and dairy brilliance.